Client Overview

Client Name: KS Academy (Chennai)
Industry: Education – CA Coaching
Location: Chennai, Tamil Nadu
Website: www.ksacademy.co.in
SEO Partner: ManiSEO.com—SEO Consultant Service in Chennai

Objectives

KS Academy, a premier institute for CA coaching in Chennai, aimed to:

• Become the #1 search result for “CA coaching” and related high-intent keywords.

• Improve local SEO visibility and Google Business Profile performance.

• Drive qualified organic traffic and increase online enquiries and admissions.

• Position KS Academy as a trusted brand for CA Foundation, Inter, and Final coaching.

• Rank nationally for online CA coaching and related search terms

• Increase enrolments for online CA Foundation, Inter, and Final batches

• Drive qualified traffic from all major Indian cities

• Build brand visibility as the top online CA coaching platform in India

Challenges Faced

• High competition from national e-learning platforms

• Low visibility on online CA-related keywords

• Lack of dedicated landing pages for online courses

• Minimal content optimized for virtual coaching

• Intense competition from established coaching centres.

• Weak local presence in Google Maps for high-conversion keywords.

Strategy by ManiSEO.com

ManiSEO.com developed a 360° SEO Strategy, focused on online dominance across Chennai.

1. In-Depth Keyword Research

• Targeted high-converting, location-specific keywords:

  • CA Coaching in Chennai

  • Best CA Institute in Chennai

  • Online CA Coaching Classes

  • CA Foundation Coaching Chennai

  • CA Inter Coaching in Chennai

2. Website Optimization (On-Page SEO)

• Revamped key landing pages with:

  • Optimized metadata (titles, descriptions)

  • Internal linking structures

  • Schema markup for Education & Local Business

• Created city-targeted service pages for each CA level.

3. Content Marketing

• Published SEO blogs on trending topics like:

  • “How to Clear CA Foundation in First Attempt?”

  • “Why KS Academy is the Best CA Coaching Centre in Chennai?”

• Created student success stories, testimonials, and videos to build trust and E-E-A-T.

4. Google Business Profile Optimization

• Weekly Google Posts, Q&A updates, photos, and review acquisition.

• Optimized categories, services, and attributes for local search ranking.

5. High-Quality Backlinks

• Acquired relevant backlinks from:

  • Educational directories

  • Chennai-based blogs and media

  • Niche forums and Quora with keyword-rich anchors

6. Technical SEO

• Improved site speed, mobile responsiveness, and Core Web Vitals.

• Resolved crawl issues and submitted updated sitemaps regularly.

Highlights

✅ Ranked on Google Page 1 for:

• “Online CA Coaching”

• “CA Foundation Online Classes India”

• “CA Inter Online Course”

• “CA Online Classes with Fees”

✅ Over 300% rise in online course admissions within 6 months
✅ 10x growth in demo class registrations and YouTube subscriber count

Conclusion

Through a strategic SEO campaign led by ManiSEO.com, KS Academy became the top-ranked CA Coaching Institute in Chennai. This case study proves that with the right SEO consultant, even highly competitive industries like education can thrive online and generate massive returns.

Keywords That Drove Results

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Looking to achieve similar results?
Connect with ManiSEO.com – Chennai’s trusted SEO Expert & Consultant.